12-months fixed term contract (Possibility for prolongation)
Starting date: immediately
Full time (40h)
This is a unique opportunity to be part of the Wunderman Marketing Agency Team of the leading multinational technology company, Microsoft. We are looking for a motivated, self-driven individual to drive Azure adoption, awareness and engagement with the local professional developer community. The right candidate will be a technical marketing leader und able to use His/her deep developer audience expertise and excellent marketing skills to bring Microsoft’s marketing and technical teams together to help professional cloud developers discover and successfully use Microsoft’s Azure platform.
Developer Marketing (60%) § Build and own the local Azure developer marketing plan, partnering with fellow leaders (local and corporate) to create a coherent business plan that prioritizes and customizes a local dev marketing mix of social, digital, and one-to-many experiential activities, in alignment with the Corporate marketing strategy and plan. § Be the audience expert on the local professional cloud developer ecosystem (audience sizing, developer trends, competitive cloud platform landscape). Be the voice of the local developer audience and provide timely feedback that will shape the corporate engagement strategy. § Plan and execute compelling marketing and evangelism activities that promote Microsoft Azure to professional developers § Build, foster and maintain healthy relationships with local developer marketing and technical resources, and understand how to optimize resource utilization to execute the local developer marketing plan to grow the Azure dev pipeline.
Go to Market Planning (20%) § Plan and execute the local product marketing strategy for Microsoft Azure to professional developers through local Microsoft marketing engines and Global Engagement Programs, in alignment with the Corporate marketing strategy and plan. § Set local community strategy (online, offline) and influence local cloud developer community leaders (Influencers, MSP, MVP, RD, non-MS) to earn Azure advocacy. § Conduct reviews across the business to drive aligned execution with business and evangelism resources.
Business Orchestration (20%) § Identify and orchestrate strategic market-making plays. Own local business management strategy, partnering with fellow leaders to interpret market opportunity and risk. § Determine key insights and drive recommendations to accelerate adoption of Microsoft Azure back into subsidiary leadership team. § Capture, analyze and report key performance indicators, insights and metrics and drive informed feedback into Corporate marketing to improve global and local (“glocal”) execution plans and outcomes.
Key experiences, skills, and knowledge
§ Minimum of 8 years of experience marketing to developers, with a proven track record of building technical relationships within the local professional developer community (those paid to code) § Passion for technology and a background working in the commercial application development space (minimum of 2 years) § Deep insight about the local technical ecosystem, including cloud platform providers, developer communities and business trends § Deep marketing competencies/skills & experience, including analytical skills § Demonstrated technical marketing experience across cloud technologies, including Azure, AWS, and/or Google Cloud Platform § Strong understanding of software development principles, common DevOps practices, cloud platforms, business drivers, and emerging trends in Microsoft and non-Microsoft technologies and tools (e.g., Node; Java; Python; etc.) § Ability to speak in depth with Node.js, C#/.NET, Java, Python, Go developers § Track record of strategic organizational impact and influence § Track record of v-team accomplishments (cross boundary collaboration and interpersonal awareness) § Exceptional leadership skills and team building, decision-making, conflict resolution, negotiation skills, and follow through § Results driven; with exceptional presentation, verbal, and written communication
Degree in either Marketing/Business or Computer Science; MBA or Masters in Computer Science preferred (depending on level)
Fluency in English
About Microsoft and Wunderman Wunderman who are part of WPP, is the agency of record (AOR) for relationship marketing globally for Microsoft.
Salary The minimum monthly gross salary according to the collective agreement for „Werbung und Marktkommunikation“ is EUR 2,527.- The actual salary depends on your qualification and professional experience.